It’s actually not a secret. So many people have figured out how to stop working hard and instead work smart.
Someone asked me recently, ”What does it mean to work smarter not harder?”, and it’s a very good question!
So, let me break it down for you in case you too are wondering…
Simply put, ‘work smarter not harder’ means finding ways to save yourself time, energy and money in your business.
Pretty simple, right?
So why do so many people have such a hard time at it?
Why are they spending 80 hours a week running a business?
Why are they not yet earning the income they desire?
Why are they not getting the results they are aiming for?
Because they don’t have a system in place!
Work smarter not harder has been my motto for the last 5 years.
I speak about this often… My lifestyle is more important to me than my business.
Living comes first, working second.
So, how do I manage that when I am an entrepreneur running multiple businesses that earn me per month what many people make per year?
That is what I’m going to share with you today 🙂
If you take a few of these tips and apply them to your own business you will see that you can actually work less and earn more… that you can actually enjoy life instead of being stuck at your computer all day.
So, let’s get stuck into it, shall we?
If you are struggling to find enough hours in your day then it’s time to hire help. Whether that be a house keeper or a virtual assistant, you need to hand off some of your tasks to someone else so you can free up some of your time.
You don’t have to spend a lot of money on this. My first VA cost me $30 a week and she was an amazing help!
You would have so much extra time in your day if you had someone do all those little time-consuming tasks in your business. You don’t need to do those tasks. It will not only save you time but in the long run it will save you money as well. You will have more time to work on bringing in more clients, because you no longer have to do those menial little tasks!
If I had a family (kids) I know I’d be hiring a house keeper! Luckily for me I have a dog that doesn’t shed and a husband that after 18 years finally knows how to pick up after himself.
But if you have a large family, imagine the extra time you would have in your day if you had help around the house!
Stop trading hours for dollars
This is a big one. I see so many people trading hours for dollars when there is a much better method. If you are a 1:1 business why not turn your service into an online course? You get to help more people, you will earn a lot more money, and you will save a crap load of time!
Why do you think all the big guys like Marie Forleo, Amy Porterfield and so many others have stopped working with clients 1 on 1 and now offer online courses instead?
Because they got sick of trading hours for dollars and having limited time to help a limited number of people!
This method is by far the best time saver, best way to increase your income, and the best way to help even more people.
This has got to be one of the most time saving ventures for any business!
Anything that can be automated, do it.
Automate your social media posts. Automate your emails. Automate your sales. Automate it all! You will save 10 hours a week (or more!) just on automating your social media and emails.
There are so many automation programs out there, so take advantage of them.
Don’t try to be an expert at something you are not an expert in!
If you are not a copy writer, do not write your own sales pages!
If you are not great at social media engagement, then don’t waste your time on it.
There are people out there that are experts in all the areas of your business that you are not an expert. Not only will it save you time if you don’t have to write a 4000 word sales page, but the copy is going to sell a lot more for you if it’s done by someone who knows how to use persuasion in their copy.
Have systems in place
I have a folder in Asana that is just for all of my systems. For example, when I want to create a new sales funnel, I have the formula in Asana so all I have to do is follow the formula and it’s done in half the time.
When I want to launch a new product, I go to Asana and look at my “launch system” so I know exactly what needs to be done and when.
Having systems and formulas in place saves you so much time on the tasks that you repeat often. When you can just look at a formula (or steps) for a task, you no longer need to sit there thinking of the ‘how’… it’s all there right in front of you already!
Have a FAQ document
I bet you are asked the same questions over and over again… am I right? I know I am!
Once again, I use Asana and I keep a list of FAQs and my replies so all I have to do it copy and paste my standard reply when the same questions are asked. I probably save myself 5 hours a week just from this one system!
Increase your prices
Want to work less hours but still earn what you are currently earning (or more)? Raise your prices! This way you don’t have to take on as many clients, which frees up your time, but you are not losing income. Simple!
Offer better packages
If you are a service based business perhaps think about the packages you currently offer. Is there a way you can give better value but reduce the time involved?
Maybe you could offer group packages so you can coach 10 people in an hour instead of 1! Imagine how much time coaching 10 people at once will save you?
Implement sales funnels
This method has been the most instrumental to the growth of my business.
A sales funnel is an automated system that takes a potential buyer through a series of steps to go from someone who knows nothing about you to someone who buys from you… all without any real time work from you!
If you have not yet implemented sales funnels in your business, you are not only missing out on new clients or customers, but you are missing out on a massive income increase! Michael and I quadrupled our income from sales funnels. Do not underestimate the power of sales funnels.
Grow a quality email list
One of the easiest ways to save time and money is to grow an email list with your ideal clients so anytime you have a launch or special offer sending one email will make a crap load of sales for you. Talk about time saving!
Use sales funnels to grow your list so then when you want to sell your service or product all you have to do is send an email (which you will automate!) and bam, a bunch of sales come in all from sending one quick email!
As you can see there are many ways to save time, energy and money in your business… you just need to think outside the box. And you need to stop being afraid to hire help when you need it. Stop being afraid to spend money on automated marketing.
And stop thinking that it must mean you are lazy if you only work 20 hours a week instead of 60!
That’s not being lazy, that’s been fucking smart!!
Your Chief Freedom Junkie